Download Version
- Tourm v2.4.0
Tourm Core Introduction
Product Overview
Tourm - Travel & Tour Booking Agency WordPress Theme is designed for all kinds of travel and tourism business scenarios: official website of travel agency, platform of group tour/freelance travel, promotional page of attractions/museums/campgrounds, display site of hotels and vacation packages and so on. The theme provides a number of different styles of home page demo and preset pages (such as trip list, destination introduction, blog, contact and about page, etc.), so that you can quickly according to the brand tone of the combination of a complete site structure.
The theme is based on Elementor drag-and-drop page builder, and built-in 57+ Custom Addons designed for travel scenarios, with 250+ blocks and powerful Tourm Options theme options, you can visually adjust the layout, colors, fonts, header and footer structure, etc., on the front-end, without having to write code, you can achieve a highly Customize your travel website design without writing code.
In terms of business capabilities, Tourm has been deeply integrated with WooCommerce, allowing routes, packages, hotel rooms, etc. to be used as commodities for online ordering and payment, and providing users with basic e-commerce features such as order records and account panels. Coupled with one-click import demo site, responsive layout, multi-browser compatibility and continuous updating of version iteration record (including the addition of Hiking, Museum Tour, Cruise Tour, Winter Holiday Travel and other themes home page), it makes it a practical theme solution for small and medium-sized travel agencies and tourism projects to quickly go online and stabilize operations.
Key Features
Multiple travel industry homepage demos: Provides a variety of travel agencies, museum tours, hiking tours, cruises, winter vacations, and other stylized home page layouts that can be imported with one click for a quick start.
Elementor + 57+ Custom Components: Deeply adapted to Elementor, you can use 57+ custom widgets designed for travel scenarios to build modules such as itinerary cards, destination showcases, service advantages, and more.
250+ Preset Blocks & Rich Pages: Provides 250+ Sections with a variety of pre-defined inner pages (listings, details, blogs, etc.), which greatly improves the building efficiency while guaranteeing the uniformity of the design.
WooCommerce integration to support online ordering: Full integration with WooCommerce to sell travel itineraries, hotels, experiences and more as merchandise online, with support for viewing order history and account information after placing an order.
Flexible header and footer builder: Theme built-in Header Builder and Footer Builder, support for default style and page builder based on the custom style of the dual-system, easy to design according to the brand requirements of the navigation and bottom information.
Powerful theme options with real-time customization: Adjust the theme's main color, background, button styles, fonts and layout in real-time with the Tourm Options panel and WordPress customizer to easily unify your brand's vision.
Responsive and multi-browser compatible: The pages are well displayed on desktop, tablet, and mobile devices and are compatible with major browsers (Chrome, Safari, Firefox, Edge, etc.).
Multi-language and internationalization support: Compatible with plugins and frameworks such as WPML, Contact Form 7, Bootstrap 5 and more for travel brands operating across languages and regions.
Import demo site with one click: Built-in Demo Importer that replicates the structure and content of the official demo site in a single click, suitable for rapid project delivery.
SEO Friendly and Performance Optimization Basics: The theme claims to use SEO-compliant code structure and supports front-end best practices such as SASS, Bootstrap 5, W3C calibration, and so on, in order to lay a good foundation for subsequent performance optimization and search engine ranking.
Target audience and usage scenarios
Applicable Population:
- Small and medium-sized travel agencies, ground receiving agencies, ticketing agencies
- Tour operation team providing group tours, free tours and customized tour products
- Theme parks, museums, scenic spots, campgrounds/campground operators
- Tourism brands that focus on specific verticals (trekking, outdoor adventure, cruises, skiing, countryside tours, etc.)
- Travel bloggers, destination content operators looking to acquire customers through graphic content
Typical usage scenarios:
- Build an all-in-one site that includes a travel agency website, itinerary display, and online consultation/ordering.
- Multi-language promotional and booking websites for single attractions/museums/resorts
- Quickly make campaign landing pages and featured sites for certain types of themed travel (e.g. Hiking, Cruise, Winter Holiday).
- Integrate Content + Transactions with WooCommerce to connect members“ orders, coupons, and order history.
Comparison of similar plugins
| Core functional items | Tourm | Travel Tour | Togo |
|---|---|---|---|
| principal location | Tour/Travel Agent Showcase + E-commerce Order | Complete travel booking and management system | Modernized full-featured travel booking platform |
| Page construction method | ✅ Elementor + Custom Widgets | ✅ Home Page Builder (GoodLayers) | ✅ Elementor |
| Preset number of first and inner pages | ✅ Multiple travel scenarios homepage + rich inner pages | ✅ Lots of Travel & Hotel Demo Stations | ✅ Multiple travel booking demo sites |
| Native trip booking system (trip type, time, inventory, rules, etc.) | ❌* (official presentation is more in favor of display + WooCommerce to place orders) | ✅ Built-in Tour A complete system of customized types, trip types, availability, seasonal pricing and more! | ✅ Built-in complete Tour Booking system (real-time availability, calendar, itinerary management, etc.) |
| Advanced search and filtering (by destination/price/days, etc.) | ❌ (can be realized through third-party plug-ins) | ✅ Built-in powerful Tour search and filtering features | ✅ Built-in advanced search and filtering |
| WooCommerce eCommerce Integration | ✅ Full WooCommerce Integration (Order, Account Panel) | ✅ Support for WooCommerce payments and more! | ✅ Multi-Payment Gateway Hosting through WooCommerce |
| Multi-currency support | ✅ Dependency on WooCommerce/Extension Plugins | ✅ Built-in multi-currency functionality | ✅ Official note supports multi-currency and multi-language |
| Multi-language compatibility (WPML, etc.) | ✅ Listed as WPML compatible | Not highlighted in the clip* | ✅ Officially labeled as WPML compatible |
| Data and reporting capabilities (booking statistics, analysis) | ❌ Not specifically emphasized | ✅ Basic reports such as order export are available | ✅ Provides features such as booking analysis and revenue reporting |
| Suitable team stage | ✅ More suitable for small and medium-sized travel agencies, website projects that need to go live quickly | ✅ Ideal for sophisticated travel agencies that require complex rules and in-depth itinerary management | ✅ Ideal for teams that want an “operational level” booking back office and growth features |
Differences and selection recommendations
If you value design flexibility and site building speed more than anything else: Tourm provides a large number of Elementor-based travel scene blocks, header footer builder and rich color options, suitable for small and medium-sized travel agencies to quickly build the brand official website and itinerary display station, and then use WooCommerce or other booking plug-ins to complement the online booking function. The overall visual modern, relatively friendly price, low front-end development requirements.
If you need to enforce the rules of the “trip booking management system”: Travel Tour comes with a full-fledged tour management backend, seasonal pricing, multiple payment methods, customer backend (orders, invoices, reviews, wish lists, etc.), and is suitable for professional travel agencies that already have a large product volume and complex pricing/inventory rules.
If you want the “next generation” of booking experience and operational functionality: In addition to a complete booking process, Togo emphasizes advanced search filtering, seasonal pricing, coupon codes, multi-currency, multi-language, booking data analytics, AJAX filtering, Mapbox/OpenStreetMap maps, and more, making it more suitable as a main site for travel brands that value data-driven and conversion optimization.
User Feedback Highlights
Design Aesthetics: Users generally praise the theme's UI design as being very modern and clean, with excellent image presentation that inspires travelers to travel well.
usability: Many buyers from non-technical backgrounds have reported that importing demo data (Demo Import) is very smooth and the Elementor-based modification process is intuitive and simple, greatly reducing go-live time.
Functionality: Users found the logic of their booking forms to be very clear and able to handle complex travel options (e.g. additional transfers, insurance options, etc.) well.
Suggestions for pairing with other plugins/themes
Pairing with booking/calendar plugins: When users need more complex inventory, room status or channel management, it can be paired with specialized booking plug-ins (e.g. Booking/Calendar plug-ins focused on hotels/rooms), Tourm is responsible for the front-end display and e-commerce interface, and these plug-ins are responsible for the underlying booking logic.
With Forms & CRM/Email Marketing Tools: Pair with Contact Form 7, Mailchimp, etc. for inquiry forms, custom itinerary collection, and email subscriptions to quickly land marketing processes with Tourm's existing in-page layout.
with multi-language and multi-currency extensions: Compatible with WPML, it is recommended to incorporate a multi-currency plugin to allow the same travel station to target users in different languages and currencies, and to increase the conversion rate overseas.
With the Performance and Security Optimization plugin: For tour sites with a lot of images and a large number of visitors, caching plug-ins, image compression/CDN and security plug-ins can be used to improve the loading experience of the Tourm site on mobile and international access.
With other page build/module tools: While the theme promotes Elementor, you can also recommend Elementor extensions along similar lines (e.g. additional Widgets/Template Kits) in the 6ebook portfolio to make it easier for users to continue to extend the Tourm base with more front-end components.
Frequently Asked Questions (FAQ)
1. What type of websites is the Tourm theme suitable for?
Tourm is a WordPress theme designed specifically for the travel industry and is suitable for:
- Official website of Travel Agency / Ground Handling Agency
- Group tours, free tours, customized tours products display and online ordering
- Promotional pages for hotels, resorts, campgrounds, scenic spots, museums and other tourism projects
- Travel blogs, destination tips content sites
The theme provides multiple sets of travel scenarios homepage and rich inner pages, which can support both needs of “brand image display + itinerary/product sales”.
2. What environment configuration is required to use the Tourm theme?
WordPress version: Compatible with the current mainstream WordPress 6.x series
PHP version: PHP 7.4 and above recommended (with better performance and security)
Required plug-ins: Elementor (page builder), the theme comes with the core plugin; for booking/ordering, WooCommerce and/or a travel booking plugin (e.g. WP Travel Engine) is required.
As long as it is a regular web host or cloud host that can install WordPress properly, you can usually run Tourm without any problems.
3. How to install Tourm theme and enable it?
The general steps are as follows (in the same way as regular paid theme installation):
- In the WordPress backend go to Appearance → Themes → Add;
- Upload your downloads from 6ebook
tourm-x.x.x.zipTheme zip; - Click “Enable” when the installation is complete;
- Follow the backend prompts to install and enable the required companion plug-ins (e.g. Tourm Core, Elementor, etc.);
- Go to the Theme Options panel (Tourm Options) for basic color, font and layout settings.
4. Can I import demo site content with one click?
Yes, Tourm provides one-click demo import function:
- Install and enable the theme's recommended Demo Import plugin in the backend;
- Go to the demo import page and select your desired homepage style (e.g. Travel Agent, Walking Tour, Museum Tour, Cruise, Winter Travel, etc.);
- Click Import and the system will automatically import pages, menus, images and basic settings;
- Once the import is complete, just replace it with your real itinerary, prices and pictures by yourself.
If you only want to import some of the pages, you can also insert individual blocks or page layouts in the Elementor template as needed.
5. Does Tourm have a built-in travel booking system? How to realize online booking and payment?
Tourm itself is a “Travel Industry Theme + E-commerce Integration” solution that handles orders and payments through WooCommerce by default and is compatible with booking plugins such as the WP Travel Engine - Travel and Tour Booking plugin and other booking plugins:
- simple request：
Publish travel itineraries, hotel packages, etc. as WooCommerce products, and users can order and pay online. - Advanced needs (trip calendar, inventory, departure dates, etc.)：
With a professional booking plugin like WP Travel Engine, set the rules for trip date, number of people, and price, and then embed the corresponding modules into Tourm's trip details page.
Therefore, you can choose a combination of “WooCommerce Simple Order” or “Booking Plugin + WooCommerce Payment” depending on the complexity of your project.
6. Does the theme have to use Elementor? Does it work with other page builders?
Tourm is a deeply developed theme based on Elementor, containing more than 50+ Elementor custom widgets and tons of preset blocks:
- Recommended Usage: All pages are built and edited using Elementor;
- Gutenberg (block editor) can be used to publish general articles, blog content, but is not suitable as a primary layout tool;
- It is not recommended to overlay other page builders (e.g. WPBakery, Divi, etc.) to avoid conflicting styles or making maintenance more difficult.
7. Does Tourm support multiple languages and currencies?
Yes, Tourm has been designed with internationalization in mind:
- Compatible with multi-language plug-ins such as WPML to create pages and menus for different languages;
- The WooCommerce layer can be paired with a multi-currency plugin to display the corresponding currency for different countries/regions;
- All front-end layouts are responsive and suitable for use in multi-terminal access scenarios with a high number of overseas visitors.
8. Is the theme mobile and SEO friendly?
- 100% Responsive layout for desktop, tablet, mobile and other screens;
- Based on Bootstrap 5 + HTML5 + CSS3 + W3C calibration, the code is more standardized, which is conducive to subsequent performance optimization and SEO adjustments;
- It is designed to be “SEO Friendly” and can be optimized based on SEO plugins such as Rank Math / Yoast.
Of course, to get better loading speed and ranking, it is still recommended to work with caching plugins, image compression, CDN and other supporting programs.
9. Is Tourm compatible with common plugins? Are there any conflicts?
The theme has actually been paired with several popular plugins to use, for example:
- Elementor (page builder)
- WP Travel Engine (travel booking)
- WooCommerce (e-commerce/payments)
- Mailchimp (mail subscription)
- Contact Form 7
- Slick Slider and other front-end effect libraries
In general, other plugins can coexist properly with Tourm as long as their code is standardized and their functionality does not completely overlap. Recommended if you need to include more complex plugins:
- Verification is first installed at the test station or sub-station;
- Keep an eye on the front-end console for a lot of JS errors;
- Always backup before updating a theme or plugin.
10. What do I need to be aware of when updating the theme? Will it affect the pages already made?
The update principles are similar to other Elementor themes:
- pre-update：
- Backup the entire site or at least the database + theme files;
- Confirm that core plugins such as Elementor, WooCommerce, etc. have been upgraded to theme-compatible versions.
- updated：
- Clean cache plugin cache, CDN cache;
- Randomly check 3-5 key pages (home page, trip details page, order process) to make sure the layout and functionality are normal;
- If you find a slight style mismatch, you can usually just click “Regenerate CSS” in Elementor → Tools.
Without modifying the theme's core files, the general update will not affect the structure of the pages you have already built with Elementor.
